YouTube hit yet another podcasting milestone with more than 1 billion monthly active viewers watching podcasting content on the service. The company shared the news in its latest blog post Wednesday.
It’s no secret that YouTube has quickly become a leader in the podcasting space. In 2024, viewers on average watched over 400 million hours of podcasts from their living rooms a month. Last fall, Edison Podcast Metrics even named YouTube the most popular platform for listening to podcasts in the U.S. Based on the podcast measurement service, 31% of podcast listeners who were aged 13 years or older choose YouTube over Spotify (27%) and Apple Podcasts (15%).