What’s Behind Endeavor’s Talk of Going Private, Selling Assets | Analysis

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Analysts agree it’s undervalued, but majority owner Silver Lake believes going private is a better way to bump up the agency-turned-lifestyle company

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Endeavor Group Holdings shook up Hollywood on Wednesday after saying it would evaluate “strategic alternatives” such as selling off pieces of the Los Angeles-based company or — as majority owner Silver Lake said — taking the company private.

For a company that only went public in 2021, that would be quite a move and the timing was notable, just ahead of earnings on Nov. 8.

Wall Street analysts agreed that the company — which includes Willam Morris Endeavor, sports entities UFC and WWE and IMG among other holdings — are significantly undervalued at a market cap of $10.6 billion at Thursday’s close.

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