WGN’s Tuesday interview with President Donald Trump was a big get for the network, but not a big draw for audiences: Only 116,000 total viewers tuned into the 8 p.m. ET hour of the “News Nation” broadcast, when Trump’s interview aired.
Of those, 25,000 were in the advertiser-coveted age demographic of 25-to-54.
The fledgling primetime program’s three-hour average was 66,000 total viewers and 14,000 demo viewers. Comparatively, Fox News’ primetime average from 8 p.m. to 11 p.m. was 4.244 million, of whom 753,000 were in the key demo. MSNBC’s average for those hours was 2.373 million. Of those 367,000 were between 25 and 54.