All “The Wall” needed was an earlier time slot.
NBC’s newest big-money game show grew 42 percent in the key 18-49 demographic’s TV ratings from its Monday preview at 10 p.m. to Tuesday at 8. In primetime averages, NBC topped the main demo, though “NCIS” and CBS easily claimed the total viewer crown.
“The Wall” closed prime out on Monday to give “Celebrity Apprentice” the first two hours. Unfortunately, that didn’t quite work out for Arnold Schwarzenegger and his famous contestants.
NBC was first in ratings with a 1.7 rating/6 share in the advertiser-coveted demographic and second in total viewers with an average of 7.4