74% of Gen Z and Millennials Prefer Original Content Over Franchises, According to Tubi Poll

Additionally, 71% of younger people say they want to see more content from independent and smaller creators

Zendaya in "Euphoria" (HBO)
Zendaya in "Euphoria" (HBO)

Millennial and Gen Z viewers are more interested in original content than franchises and remakes. That’s one of the key takeaways from Tubi’s annual report, The Stream, which the ad-supported streaming service partnered with The Harris Poll to conduct.

Specifically, the report revealed that of those surveyed, 74% of Gen Z and Millennial participants said they prefer originals to remakes. Additionally, 71% of people surveyed from those age groups said they would like to see more more TV shows and movies on streaming that are either independent or from smaller creators, and 74% said they were interested in seeing more diversity and representation on screen.

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