Wrap CEO & Founder Sharon Waxman welcomes the crowd at TheGrill NYC
Red Bull media exec Werner Brell and TheWrap’s CEO and Editor-in-Chief Sharon Waxman at TheGrill
Werner Brell, head of Red Bull Media House USA, interviewed by Sharon Waxman at TheGrill NYC
Maker Studios Chief Content Officer Erin McPherson
Ken Strnad, Director, Branded Content and Entertainment for Pepsi
Sharon Waxman interviews Unilever Skincare GM and VP, Marketing Robert Candelino
Gail Becker of Edelman presents the latest trends in eight years of consumer entertainment research
Gail Becker, President, Edelman Strategic Partnerships Global Integration
“Law and Order: SVU” star Mariska Hargitay and husband Peter Hermann at the closing cocktail party
Peter Hermann, Sharon Waxman and Mariska Hargitay take a selfie
Sharon Waxman and VICE Founder and CEO Shane Smith
Vice CEO Shane Smith
Attendee Rob Barnett poses a question for panelists
The audience at Time Warner’s 10 On the Park
Greg Clayman, General Manager of Audience Networks at Vimeo talks to attendees
Attendees chat after the panel
Funny or Die’s Chris Bruss, LeeAnne Stables of Paramount Pictures branded content division and Chrysler’s Melissa Garlick discuss the landmark “Anchorman 2” branded content campaign
(L-R) Sharon Waxman, Lucas Shaw, Chris Bruss, LeeAnne Stables and Melissa Garlick
The Maker Studios and Pepsi panel
TheWrap’s Film Reporter Lucas Shaw and Chris Bruss of Funny or Die
Shane Smith and Sharon Waxman take a selfie
LeeAnne Stables: President, Consumer Products Paramount Pictures, Chris Bruss: Vice President Branded Entertainment Funny or Die, and Melissa Garlick: Head of Brand Advertising Chrysler
Mark Shambura of Chipotle discusses their “Farmed and Dangerous” campaign on Hulu, with Waxman
Greg Clayman of Vimeo gets Grilled by TheWrap’s Tim Molloy
Greg Clayman interviewed on branded strategy by Wrap TV editor Tim Molloy
Mariska Hargitay checks out her cover photo in EmmyWrap magazine
Guests mingle after the talk
Mark Shambura of Chipotle, Sharon Waxman, and Rob Candelino, Unilever’s VP of Marketing for their Dove Men+Care US brand
Attendees listen to the panelists
The Maker Studios and Pepsi panel
Attendee Steven Rosenthal poses a question to the panelists
Mark Shambura chats with attendees after the panel
Gail Becker addresses the crowd
An attendee poses a question for the panelists
Werner Brell, Managing Director of Red Bull
Entrance to the conference room
Grill attendee grab lunch before the conference begins
Grill attendees network in the wings
Epix executive Norah Ryan poses a question for the panelists
Shane Smith and Sharon Waxman
Gail Becker, Sharon Waxman, and Ed Koller
Attendees chat after the panel