Ted Sarandos Says Netflix Is in the ‘Spending Time Business’ vs. YouTube’s ‘Killing Time’ Business

The streamer’s co-CEO calls the Alphabet-owned video platform good to “cut your teeth on,” but argued creators make content at their own financial risk

Ted Sarandos Netflix
Netflix co-CEO Ted Sarandos (Credit: Getty Images)

Ted Sarandos took aim at YouTube during a wide-ranging conversation at a Paley Media Council event Friday, drawing a contrast between what he called the video platform’s “killing time” business versus Netflix’s “spending time” business.

The Netflix co-CEO also argued that the Alphabet-owned video platform is “not a good recovery model” for creators, while speaking at “Beyond the Stream: A Conversation with Ted Sarandos.”

When asked about competition with YouTube, Sarandos reiterated that the streamer is focused on capturing the 80% of TV watching not on either platform. But he also said the company is competing for the chunk of YouTube viewing geared towards “professional content.”

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