Netflix Boss Ted Sarandos Defends Ratings Secrecy: ‘It Has No Reflection on Our Business’

TCA: Streaming media company’s chief content officer also discusses where it stands on “The Interview” talks and upcoming originals

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Netflix chief content officer Ted Sarandos once again defended the company’s decision not to release viewing numbers during his opening address at Wednesday’s Television Critics Association press tour in Pasadena.

“It has no reflection on our business in any way,” Sarandos told reporters. “I know it frustrates you, but we’re going to stay away from it for as long as we can.”

He further explained that Netflix doesn’t need to furnish those numbers, because it doesn’t have to answer to advertisers or explain carriage fees like other TV providers do.

While the numbers are secret, he did talk about the habits of Netflix viewers.

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