Super Bowl
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Moonves on Super Bowl: A Big Win for Broadcasters
“This is pretty terrific,” the CBS chief tells TheWrap. Plus: What did he really think about the Dave-Jay-Oprah promo?
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Super Commercials? No Go Without Coco!
This year’s “super” ads were misogynistic and boring — and don’t get me started on the Who!
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‘Undercover Boss’: Did CBS’ Post-Bowl Bet Pay Off?
Ratings were huge, and the show smashed several records. It’s too soon to call it the next “Wonder Years,” however
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Super Bowl Ratings: Most-Watched U.S. TV Broadcast Ever (updated)
Goodybe, Farewell, Amen: “M*A*S*H” finale no longer the most-watched in U.S. history
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Exclusive: Dave Wanted Conan for Jay-Oprah Super Bowl Spot (video)
Coco was asked to appear in the big spot, Letterman's producer says. The story of how the most surprising ad of the Super Bowl came together
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Jay Leno’s Adventures in Advertising (video)
Sunday wasn't the first time the Chin has shown up in a commercial. Or even the Super Bowl. Plus: Chevy Chase's big TV spot
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CBS’ Super Bowl Shocker: Dave, Oprah — and Jay! (video)
In 2007, it was Oprah and Dave. Now, they're back, with Leno in tow
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Touchdown! Super Bowl Commercials Already a Hit for CBS
Annual ad special pops a nice number, outperforming the Eye’s Wednesday sitcom average and raising the question: Why is “Old Christine” still on the air?
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Networks Score on Ad Bucks for Super Bowl, Olympics
A good omen for all broadcast: the Super Bowl is already sold out, and the Olympics are picking up steam
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CBS Slots ‘Undercover Boss’ After Super Bowl
Sorry, “Survivor” and “Big Bang”: A new show will get the big spot after the NFL championship. That hasn’t happened in 15 years.
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It’s Only Halftime Wasteland: The Who to Play Super Bowl
The NFL sticks with its rock ‘n’ roll mojo for halftime show.
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Ads Selling Briskly for Super Bowl, CBS Says
Network reports nearly 80% of inventory in event is sold.