Hispanics at the Movies
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Booze, Better Food and Indies – How Theaters Are Luring More Hispanics (Video)
In the final installment of TheWrap’s Hispanic moviegoers series, a look at how chains like AMC are enticing Latino moviegoers with concessions and programming
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21 Non-Hispanic Actors Portraying Hollywood’s Hispanic Roles (Photos)
In TheWrap’s series Hispanics at the Movies, we examine Hollywood’s abysmal record of casting non-Hispanic actors in Hispanic roles. Here’s just a sampling:
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Hollywood’s Abysmal Record of Casting Hispanic Actors
Recent studies highlight the lack of roles for Hispanic actors and actresses
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How the Hollywood Marketing Machine Tailors Campaigns for Hispanics
Hollywood has initiated its courtship the Hispanic moviegoer. “Not everybody is doing it well, but it excites me that they are interested,” one marketer says in this installment of TheWrap’s Hispanic moviegoer series
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How Hispanics Became Hollywood’s Most Important Audience
First in a series: Hispanics have accounted for at least 20 percent of opening weekend ticket sales for every hit this summer, Nielsen research shows
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Hispanic Women Are This Summer’s Most Avid Moviegoers (Exclusive Study)
This Wrap series about the rise of Hispanic moviegoing examines the powerful role of female ticket buyers
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10 Biggest Box-Office Hits Pumped Up by Hispanics This Summer (Photos)
Hispanics are hitting multiplexes in force this summer: Here are the top 10 movies with percentage of Hispanic moviegoers opening week through June, according to Nielsen research
