Sony reported its quarterly earnings on Friday, with the Japanese electronics and entertainment company reporting increased demand for some of its consumer products — including laptops, PlayStation 3s and now Move, the company’s answer to Nintendo’s Wii motion-controllers — and continued its return to growth, thanks largely to strategic cost-cutting by chief executive Howard Stringer.
Overall, Sony reported operating income of $827 million during the three months ended September 30, compared to a loss in the same period last year. Sales were up in all of Sony’s various business segments — that is, except music.
Sony said it shipped more than 1 million Move controllers in North America and Latin America during the first month.
Sony Pictures reported a 6.1 percent increase in revenue (to $1.74 billion) on the strength of some of its theatrical releases, including “Salt,” “The Karate Kid” and “The Other Guys.”
Sony reported a 10 percent drop in sales of music, mostly due to a tough quarterly comparison between this year and last, when posthumous demand for the Michael Jackson catalog was high.
The company also said it is planning a huge marketing push for its new Google TV sets during the holiday season — an effort to thwart competition from Steve Jobs' Apple TV offering.