Showtime has named former Warner Bros. executive Don Buckley as senior vice president of digital services, the company announced Monday.
Buckley will oversee the company's Digital Media Group, including Showtime Networks' broadband, mobile and interactive TV, managing multi-platform content, digital platform marketing, production and technical operations.
In more than two decades at Warner Bros., Buckley founded its interactive marketing department, and co-founded Warner Bros. Online, now known as Warner Bros. Advanced Digital Services. He served until 2008 as Warner Bros.' senior vice president, Interactive Marketing and was previously vice president of Theatrical Marketing.
He most recently launched the integrated, interactive marketing company THA.i.
Buckley will be based in New York.
