As the SAG-AFTRA strike concludes its first full week, its economic impact has been felt beyond the industry hubs of Los Angeles and New York City. With talent unable to promote projects or make personal appearances, studios including Marvel, Universal, Sony and Netflix have pulled out of this week’s San Diego Comic-Con, representing millions of dollars in lost revenue to local businesses that have thrived on convention traffic.
In years past, car services have been in high demand during the annual convention, shuttling talent between hotels and the convention center for panels and photo shoots as well as other press opportunities and public appearances around town.