Ryan Kavanaugh’s Proxima Media on Tuesday announced plans for a new crypto-based financing tool to fund film, TV, music and other IP-driven content called Proxicoin, with a $100 million investment from Central Wealth Group of Hong Kong and Step Ventures.
Proxicoin, which is owned and created by Kavanaugh’s newly launched Proxima Media, plans to issue cryptographic tokens on the Ethereum platform allowing individuals to invest in fractions of film and TV slates. It’s the latest post-bitcoin, crypto update on crowdfunding for entertainment industry assets, following ventures like MovieCoin.
The token has been built and audited, the company said, adding that a deal has been signed with Malaysia-based Fusang Exchange, the first crypto exchange in Asia with approval to trade security tokens.