CBS is sure happy that this “Thursday Night Football” thing is back. Peyton Manning and the Denver Broncos topped division rivals the Kansas City Chiefs last night, handing CBS a dominant overall victory as well.
In metered market households, “TNF” broke its own record with this season’s debut. The fast national numbers are not timezone-adjusted, and thus subject to change.
NBC finished in a distant second on the night with a pair of specials.
CBS was first in ratings with a 5.0 rating/17 share in the advertiser-coveted 18-49 demographic and in total viewers with an average of 15.2 million, according to preliminary numbers.