Paramount has promoted Syrinthia Studer to Executive Vice President of Worldwide Acquisitions, the studio announced Tuesday on the eve of the 2017 Cannes Film Festival.
Studer had been serving as SVP of marketing and acquisitions for Paramount Pictures’ Worldwide Home Media and TV Licensing divisions. She launched and managed the studio’s division focused on ancillary-driven acquisitions, overseeing the negotiation and acquisition of groundbreaking domestic and international film and distribution relationships.
She will now be in charge of acquiring films for theatrical release, reporting to Motion Picture Group President Marc Evans, as well as worldwide home media acquisitions, reporting to Worldwide Home Media Distribution President Bob Buchi.
Paramount’s recent acquisition titles include Denis Villeneuve’s Oscar-nominated “Arrival” and Meryl Streep-led “Florence Foster Jenkins,” as well as director George Clooney’s upcoming fall drama “Suburbicon.”
Prior to Paramount, Studer served as VP, Strategic Marketing for Loews Cineplex Entertainment, where she set the strategic vision for the theater chain’s domestic new business development unit and oversaw all ad sales relationships and revenue-generating promotions for the company.
Her career also included business development and promotional marketing roles with Fortune 500 companies including General Mills and IBM.
Said Evans and Buchi, “Syrinthia has led the charge for Paramount’s international film partnerships and acquisitions and has helped the company grow on a global scale. Her distribution and marketing efforts for the Viacom brands in the home media space were unparalleled and have provided an important integration throughout the company.”