The New York Times is in talks to buy The Athletic, according to a new Axios report.
Per the report, the talks came about after the Wall Street Journal reported on The Athletic’s talks with Axios itself. A subsequent Wall Street Journal report in May said The Athletic considered the Times a better choice when the potential Axios deal faltered. (Journalism gets results!)
“As a general matter of policy, we do not comment on rumors about potential acquisitions or divestitures,” a Times spokesperson told TheWrap. A rep for the Athletic said something similar: “The Athletic does not comment on rumors or speculation in the market.”