Netflix Denies Serving Up Posters Based on Users’ Race

Streaming giant says it customizes artwork based on viewing history alone

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The personalization of Netflix home pages does not extend to the race of the user, the streaming giant said on Thursday, denying user accusations to the contrary.

Writer and podcast host Stacia L Brown said that the icon on her account for the Netflix film “Like Father” was showcasing the black actors Leonard Ouzts and Blaire Brooks, as opposed to the film’s white stars Kirsten Bell and Kelsey Grammar.

“Other Black @netflix users: does your queue do this? Generate posters with the Black cast members on them to try to compel you to watch?” she wrote in a tweet last week.

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