Super Bowl, Olympics and ‘This Is Us’ Make NBC No. 1 in Viewership for the First Time in 16 Years

Peacock charges, cries and skates its way to its biggest primetime audience numbers since 2001-2002

Super Bowl VII This Is Us Milo Ventimiglio Olympics 2018

NBC is living its best life right now. The network just took the lead in total primetime viewers for the 2017-2018 season, with an average of 9.56 million through 20 weeks, according to the most current Nielsen numbers. Of course, that’s all thanks to Super Bowl LII, that fiery post-game episode of “This Is Us” and the 2018 Winter Olympics.

This is quite the achievement for the Peacock, which has not hit No. 1 in the Big Four’s competition for total viewers since the 2001-2002 campaign. NBC has pulled ahead of CBS’ average of 9.38 million and is up 7 percent in total viewers compared to this same time in the 2016-17 season.

Comments