NBC’s ‘Inspire Change’ Special Doesn’t Inspire Strong Ratings – but CBS’ ‘Big Brother’ Does

“Big Brother” carried CBS to a first-place finish in TV ratings on Wednesday. The network’s season premiere of “48 Hours Suspicion” did just enough at 10 p.m. to not blow that lead. NBC’s “Inspire Change” special at 9 o’clock dragged the network’s averages down into a fourth-place tie with ABC and Telemundo. This, despite a strong “America’s Got Talent” lead-in.

CBS was first in ratings with a 0.6 rating/4 share in the advertiser-coveted 18-49 demographic and second in total viewers with an average of 2.67 million, according to preliminary numbers. “Big Brother” at 8 p.m. drew a 1.0/6 and 3.9