There they go, “Miss America” viewers. The “Miss America 2019” competition just plummeted 36 percent in TV ratings versus last year’s record low performance on ABC. Yes, that one went up against the first Sunday of the NFL regular season as well.
In 2017 (which is confusingly the 2018 pageant), ABC’s “Miss America” pageant averaged a 1.1 rating/4 share and had 5.4 million total viewers. This year’s revamped format — which omitted the popular swimsuit and evening gown rounds — struggled to a 0.7/3 and 4.3 million viewers, which means it was down 36 percent in the key demo and off 19 percent among overall audience members.