Latin YouTube network MiTรบ has closed its Series B financing for $15 million and named two Demand Media executives to key positions.
MiTรบ announced Tuesday the addition of $5 million in funding, closing out its Series B financing to a total of $15 million. Network closed first $10 million in June 2014. The latests funding round was led byย LA-based venture capital firm Upfront Ventures, Daher Capital, Northgate Ventures and AMC Networks Inc. including group of investors in MiTรบโs Series A also participated.
MiTu, which focuses on the Latino audience, has also hired Martha E. Flores as chief editorial officer overseeing editorial across all platforms whileย Greg Griffin willย head product development.