Kanye West has dropped an important reminder that he still has a day job as a rapper — by releasing a new track for the New Year and firing up some new celebrity beef.
The West song called “Facts” started circulating on Thursday evening, and the spouse of reality star Kim Kardashian doesn’t hold back. West takes shots at several current pop culture targets including Bill Cosby, Steve Harvey and his fashion nemesis Nike.
“Do anybody feel bad for Bill Cosby / Did he forget the names just like
The targets certainly don’t end with the two comedians. West has designed several shoe collections in collaboration with Adidas, a capsule called Yeezy, which recently won a retail-bestowed award of Shoe of the Year. West used his new single to stomp on rival Nike.
“Nike, Nike treat employees just like slaves / Gave LeBron a billi’ not to run away,” West spits of his former partner in the men’s footwear game (West was a Nike brand ambassador but parted ways with the athletic giant in 2014).
West was also boastful about other professional achievements — his wife recently released “Kimoji,” an app that represents the TV star and her notable moments in tiny, mobile-friendly animated form.
“Plus Kimoji just shut down the app store, uh! / And we made a million a minute, we made a million a minute,” he said.
The track, also tweeted by Kardashian West on New Year’s
Listen to “Facts” below.