‘Halloween Ends’ Is Sweet for Universal – but Poisoned Candy for the Box Office

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While the horror finale will certainly be a success for the studio, it’s unlikely to become the draw theaters need right now

Halloween Ends
Universal

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In general, the fortunes of film studios and movie theaters are intertwined — but on an individual basis, a film’s box office performance can be a success for one but not the other. This weekend’s release of Universal/Blumhouse’s “Halloween Ends” is a perfect example.

For Universal and Blumhouse, “Halloween Ends” is going to be another fruitful title from their partnership together. With the name brand of “Halloween” behind it, the two studios spent more on production and marketing than the usual Blumhouse film with a reported budget of around $30 million, which has already been recouped with a $41.2 million opening weekend.

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