Stephen Colbert didn’t even wait for his monologue to mock Hallmark Channel for its initial decision to pull a Zola ad featuring a lesbian kiss. No, CBS’ “The Late Show” went right after the cable channel in the cold open.
“Hallmark really wants you to know that we value traditional, heterosexual relationships,” a voiceover read. “To show you how much, Hallmark is proud to introduce Hallmark After Dark.”
The soft holiday music soon gave way to some of that ’70s bass-and-horn stuff. Yeah, it’s on.
Hallmark After Dark is just like your favorite Hallmark Christmas films, but “with hardcore man-on-woman jammin’,” as the (fake, obviously) commercial went.