A month after advertising executive Steve Stoute ripped the Grammys as out of touch, he's getting a chance to do something about it.
In a joint statement, Stoute and Recording Academy CEO Neil Portnow say they will work together to improve the awards. Stoute complained in a full-page New York Times ad after the awards that the awards had "lost touch with contemporary popular culture."
"The voices of artists and our creative community are at the heart of the missions of the Recording Academy and indeed the music industry itself," Portnow and Stoute said in the statement released Thursday.
"Expanding constructive and positive ways to continue to actively incorporate generational and artistic diversity in the Academy's development and good work serves those important missions.