GQ is facing heat for their “Woman of the Year” cover with Serena Williams after the magazine decided to put the word woman in quotation marks. Critics online said the decision was a swipe at Williams’ gender.
“They really put ‘Woman’ in quotes in reference to Serena and no one at the table thought it was a bad idea,” said one critic. “I’m speechless.”
They really put "Woman" in quotes in reference to Serena and no one at the table thought it was a bad idea. I'm speechless.
— 👨🏾💻 (@ChrisTheHuman_) November 12, 2018
https://twitter.com/e_alexjung/status/1062013753686925314?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1062013753686925314&ref_url=https%3A%2F%2Fedition.cnn.com%2F2018%2F11%2F13%2Ftennis%2Fserena-williams-gq-controversy-spt-intl%2Findex.html
It also probably didn’t help that the tennis star was the only woman selected by the magazine, which also chose to honor Michael B. Jordan, Jonah Hill and Henry Golding as their “Man of the Year” — without quotation marks.
Reps for GQ did not immediately respond to request for comment from TheWrap. Some unofficial explanation for the cover was provided by GQ “research manager” Mick Rouse.
“It was handwritten by Virgil Abloh of Off-White, who has styled everything in quotation marks as of late (see Serena’s U.S. Open apparel that he designed),” said Rouse. “It quite literally has tags/quotations around it because that’s Virgil’s own style/branding, including in his partnership with Nike and Serena herself. That’s the only ‘message’ behind it.”
Because it was handwritten by Virgil Abloh of Off-White, who has styled everything in quotation marks as of late (see Serena’s US Open apparel that he designed)
— Mick Rouse (@mickrouse) November 12, 2018
It quite literally has tags/quotations around it because that’s Virgil’s own style/branding, including in his partnership with Nike and Serena herself. That’s the only “message” behind it. pic.twitter.com/uaGV1DYDhC
— Mick Rouse (@mickrouse) November 12, 2018
Reps for Williams did not immediately respond to request for comment from TheWrap.
But, others on Twitter weren’t buying it, taking the opportunity to vent their frustrations on the latest outrage.
Someone I follow pointed out that @GQMagazine decided to put woman in quotes on Serena's cover and I too am offended and disgusted knowing the gender slights and digs people still throw at @serenawilliams. https://t.co/um9oYV6Pr0
— Destra Network (@destranefwork) November 12, 2018
Why put Men only to X it out. Why put Woman in quotes. GQ your ignorant direction to divide us will not stand. #humansunite
— osneom (@osneom) November 13, 2018
@GQMagazine Please explain to me why GQ Magazine’s Editorial Team felt that quote marks were necessary on the Serena Williams’ Woman of the Year Cover. I Really Really Need to Know. I’m Expecting an Answer😡🙄🤷🏽♀️🤔👎🏾👎🏾👎🏾👎🏾👎🏾 pic.twitter.com/qGNPNJI4Rq
— Y•S•A•N•N•E🇺🇦🇺🇦 (@YsanneBueno) November 13, 2018