Hollywood celebrated the best in motion picture marketing at the 16th Annual Golden Trailer Awards on Wednesday.
Universal Pictures/AV Squad’s “Furious 7” trailer titled “Family” was presented with the Best of Show Prize and the top honor for Best Action at the Saban Theater in Beverly Hills, California.
The ceremony was hosted by “Silicon Valley” star T.J. Miller, and over 1,100 studio marketing executives, movie fans, stars and trailer editors attended.
“American Sniper” and “The Hunger Games: Mockingjay Part 1” tied for the films with the most Golden Trailer Awards, each winning in five separate categories.
On the studio side, Universal Pictures (along with Focus Features) took home 15 awards, followed by Warner Bros. (with HBO) with 11 statues, Disney and Lionsgate with nine each, and Fox with six. The top trailer and creative vendors included Ignition Creative, whose work was honored in 14 different categories; mOcean, Trailer Park and AV Squad all won scored six trophies each.
Presenters included Neal McDonough (“Paul Blart: Mall Cop 2”), Breckin Meyer (“Franklin & Bash”), Chuck Liddell (“Kick Ass 2”), Eugene Simon (“Game of Thrones”), Ian Gomez (“Cougar Town”) and Missi Pyle (“Gone Girl”).
“The Golden Trailer Awards celebrate the best in motion picture marketing innovation and creativity. Everyone loves film trailers,” GTA Founder Evelyn Watters said. “They are truly an art form and this show is dedicated to rewarding the teams who work long hours through countless revisions to make each trailer resonate in just the right way. We couldn’t be more proud of all of tonight’s nominees and winners.”
The 2015 winners include:
Best of Show
“Furious 7” – “Family”, Universal Pictures, AV Squad
Best Action
“Furious 7” – “Family”, Universal Pictures, AV Squad
Best Animation/Family
“Big Hero 6” – “Find Your Way”, Disney, Trailer Park
Best Comedy
“Ted 2” – “Civil Rights: Trailer 2”, Universal Pictures, AV Squad
Best Documentary
“Life Itself,” Magnolia Pictures, Mark Woollen & Associates
Best Drama
“Selma” – “The People”, Paramount, Buddha Jones
Best Fantasy Adventure
“The Hunger Games: Mockingjay Part 1” – “Courage of One”, Lionsgate, Outpost Media
Best Horror
“Woman In Black 2: The Angel of Death” – “Forgive”, Relativity Media, Buddha Jones
Best Independent Trailer
“Boyhood,” IFC Films, Mark Woollen & Associates/Empire Design
Best Music
“Guardians of the Galaxy” – “Outlaws”, Disney, mOcean
Best Romance
“Paper Towns” – “Find Yourself”, 20th Century Fox, TRANSIT
Summer 2015 Blockbuster Trailer
“Avengers: Age Of Ultron” – “Strings”, Disney, mOcean
Best Teaser
“Interstellar,” Paramount Pictures/Warner Bros., Ignition Creative
Best Thriller
“American Sniper” – “Confirm”, Warner Bros., mOcean
Best Video Game Trailer
“Batman: Arkham Knight” – “Gotham is Mine Trailer”, WB Games, Hammer Creative
Golden Fleece
“The Giver” – “Community”, The Weinstein Company, Buddha Jones
Most Original Trailer
“Mad Max: Fury Road” – “Mad”, Warner Bros., Trailer Park
GTA 16 & Rentrak Best Opening Weekend Award
“Furious 7,” Universal Pictures
The Don LaFontaine Award for Best Voice Over
“Inherent Vice” – “Higher”, Warner Bros., Aspect
Trashiest Trailer
“What We Do In The Shadows,” Unison Films, Jump Cut
Non-Show
Best Motion/Title Graphics
“The Hateful 8” – “Hate”, The Weinstein Company, Ignition Creative
Best Sound Editing
“Avengers: Age Of Ultron” – “Strings”, Disney, mOcean
Best Teaser/Trailer for a TV Series or Mini-series
“Game Of Thrones: Season 5” – “The Wheel”, HBO, AV Squad
Best Original Score
“Interstellar” – “Memories”, Paramount Pictures/Warner Bros, Trailer Park
Best Trailer – No Movie
“Birdman” – “Birdman Returns”, Fox Searchlight, Ignition Creative