With its theatrical window deal with AMC Theaters in its back pocket, Universal released the Blumhouse body-swap horror film “Freaky” in theaters this weekend, where it performed consistently with other pandemic releases with a sluggish $3.7 million opening from 2,472 screens.
Directed by “Happy Death Day” creator Christopher Landon, the film stars Vince Vaughn and Kathryn Newton as a serial killer and a teenage girl, respectively, who suddenly switch bodies. The film has received strong reviews with an 85% Rotten Tomatoes critics score and an 82% audience score.
“Freaky” is one of several Universal and Focus Features releases that are moving forward with theatrical release this winter with plans to release on premium video on-demand as early as three weekends after hitting theaters.