Elon Musk is moving fast. The billionaire entrepreneur closed his $44 billion Twitter deal last Thursday and is already making significant changes. In one week, he’s introduced a plan to charge for verification, revealed a major content moderation initiative and even looked into reviving the short-form video app Vine.
With Musk’s vision for the platform taking shape, we can now evaluate what he’s doing versus what he might. And while the broader conversation may be frenzied, it cools down a bit when you focus on his actions. Some are quite sensible.
So this week, let’s evaluate Musk’s initiatives on the merits:
Charging $8 for “verified” badges
Perhaps as soon as Monday, Musk will charge $8 for a “verified” checkmark and other benefits, including ad reduction and increased discoverability.