Disney’s Brilliant Strategy: Make Fewer Movies

The Mouse House is farming out moviemaking duties to Marvel, Lucasfilm and Pixar — and turning them into so much more

Disney has settled on a brilliant business strategy — make as few movies as possible.

Sure, it releases plenty of films made by Pixar, Marvel and DreamWorks. It makes nature movies through Disneynature and animated movies through Disney Animation and Disneytoon Studios. It will soon make “Star Wars” movies under the Lucasfilm banner.

But how many live-action movies has Walt Disney Pictures produced this year?

Two thus far — “Oz: The Great and Powerful” and “The Lone Ranger” — with “Saving Mr. Banks” on the Way. Compared that to the double-digital output at studios like Universal or Lionsgate.

Also read: Disney, Netflix Teaming on Marvel Comics Shows About Daredevil, Luke Cage

They’ll make a fantastical film such as “Oz” or “Alice in Wonderland” (next year it’s “Maleficent”) and throw in a comedy (next year its “The Muppets”).

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