Discovery boss David Zaslav said Monday that he’s in no rush to bring all his talent back into the studio, and it has all to do with the success story of none other than Steve Irwin and his show “The Crocodile Hunter.”
Speaking on the MoffettNathanson Media and Communications Summit Monday, Zaslav said he learned from watching “The Crocodile Hunter” that a show didn’t need to be slickly produced in order to get huge ratings.
“I had this experience when I was at NBC. We had bought National Geographic, and it had incredibly beautifully shot, 12 cameras, the voice of God, you got to see some animal that no one would ever get to see on Earth,” Zaslav said.