The “Comedy Central Roast of Alec Baldwin” drew 2.4 million total viewers across six Viacom networks, according to Nielsen data, which is 800,000 fewer viewers — and two fewer channels — from Bruce Willis’ turn in 2018.
The “Willis Roast” in July 2018 earned 3.2 million total viewers across Comedy Central, MTV, VH1 and BET, which made it more-watched than the roasts of Roseanne Barr (2012), James Franco (2013), Rob Lowe (2016), Bob Saget (2008), and Joan Rivers (2009).
Willis’ tally also counted one re-airing on Comedy Central.
The “Baldwin Roast” was simulcast across Comedy Central, CMT, Paramount Network, VH1, MTV, and TV Land — six channels and seven telecasts.