20th Century Fox is taking a gamble this summer with two high-profile R-rated movies aimed at adults — "Prometheus" and "Abraham Lincoln: Vampire Hunter" — that buck the trend of blockbuster films that cater to all ages. The big question is: Will its bet pay off?
With a budget the studio puts at $130 million, Ridley Scott’s return to the world of “Alien” is being marketed like a tentpole film, but the decision not to spare the outer-space carnage will limit the number of teens buying tickets.
Likewise, “Abraham Lincoln: Vampire Hunter,” which re-imagines the 16th president as an ax-wielding destroyer of the undead, has enough blood splattering to warrant the rating despite its fanboy-friendly premise.