A&E’s “Psycho”-inspired “Bates Motel” scored with its Season 2 premiere on Monday, hitting a series high in total viewership.
The series, starring Freddie Highmore as a young Norman Bates, grabbed 3.1 million total viewers with its season premiere, making it the show’s most-watched episode ever.
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In the 18-49 demographic most important to advertisers, the premiere scored 1.6 million viewers.
Compared to the Season 1 average, Monday night’s premiere was up 15 percent in total viewers and 7 percent in the demo.
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The Season 2 premiere also edged out last March’s series premiere in total viewers, inching up 3 percent, and drew even with the demo.