While no footage was offered, Sony did take time in the CinemaCon presentation to tease the next installment in the “Bad Boys” franchise. Sony’s opening presentation featured Will Smith and Martin Lawrence stumbling through an intro with confusion about whether they were happy or unhappy not to be at CinemaCon.
The film is four weeks into shooting, and the brief joke pre-taped bit concluded with the stars introducing Sony Pictures Motion Picture Group President Josh Greenstein who came to the stage and bragged about 23 theatrical releases for the coming year, emphasizing a wide variety of movies beyond just conventional blockbusters.