Survival-Horror Game ‘Alan Wake 2’ Release Strategy Is a $50 Paradox: Digital-Only, Old-School Prices

Remedy Entertainment goes digital-only while throwing back to tiered pricing for consoles and PCs

Alan Wake 2 by Remedy Entertainment (trailer shot)
"Alan Wake 2" trailer screenshot

Remedy Entertainment’s upcoming survival-horror game “Alan Wake 2” has a strange release strategy: Not only is it a big-budget, high-profile sequel that’s completely skipping a physical release (a rarity for AAA blockbusters), but it’s also throwing prices back in time.

The game will cost $60 on consoles, as opposed to the new standard of $70 — and it’s launching at $50 on PC. The old tradition of PC games costing $10 less than their console counterparts hasn’t been respected by many publishers and developers for a long while, so Remedy going rogue here is … curious.

Remedy explained the contemporary decision to skip physical releases on its “Alan Wake 2” FAQ, stating that the existence of digital-only PS5s and the Xbox Series S is proof enough that physical’s on the way out.

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