How an Earlier Time Slot Boosts the ‘Ahsoka’ Buzz | Chart

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The Force is strong with Disney+’s latest “Star Wars” live-action show

Ahsoka
Lucasfilm

Lucasfilm’s just-launched Disney+ series “Ahsoka” is, in many ways, a classic “Star Wars” tale: Good battles evil, hope overcomes defeat and ancient mysteries are uncovered in the advancement of new threats. But it also felt groundbreaking in one key aspect — its release timing.

Instead of launching at midnight Pacific (3 a.m. Eastern), a streaming practice largely established by Netflix, the show premiered with two episodes, starting at 6 p.m. Pacific/9 p.m. Eastern. Fans could watch a new episode of a “Star Wars” show and still function the next day, and it has paid off in viewership: Disney said the debut episode drew

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