The Washington Post beat the New York Times in online traffic in October for the first time ever.
The Post drew 66.9 million multi-platform unique visitors (desktop and mobile), narrowly beating out the Times’ 65.8 million uniques, according to ComScore.
Compared to the same time last year, the Post is up 59 percent.
The milestone marks a sea change online and continues the Post’s impressive streak. In September, the media outlet attracted 59.2 million uniques, which was its all-time high before October’s new record.
The Times’ traffic fell slightly from September, when it drew 66.5 million unique visitors.