Ten months after acquiring Periscope, Twitter is letting its mobile streams go live inside Tweets themselves.
Tuesday, Periscope said an autoplay of live broadcasts will stream inside Tweets whenever users share them on Twitter. Previously, those shares would post a link that would launch Periscope’s app and pull viewers out of Twitter to view the video.
Apple device users will see the feature first, with other platforms to follow.
The integration builds upon recent Twitter moves to improve its accessibility as a source of live news and discussion. In October, the social network launched Moments, which curates discussions taking place in its feeds and points users to hot topics. Marrying Periscope also significantly raises the profile of the mobile start-up it took over in March.
It’s a staged rollout, however. The feature will begin working in Twitter’s app for Apple mobile devices in the next few days, according to the company. People who use Twitter on the Web or on phones run by Google’s Android software system must wait, though. The company said it plans to launch the features on “all platforms as soon as they’re ready.”