YouTube
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How YouTube’s New AI Tool More Directly Connects Brands and Creators to Drive Ad Sales
The platform unveiled Insights Finder and Takeovers, two new options for advertisers, at its 2025 Newfronts presentation
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Spotify’s Push Into Videos, Podcasts Sees Traction, With 12% Gain in Subscribers in First Quarter
The Stockholm-based streaming giant missed analysts’ expectations on operating profit, however, reporting $545 million
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Tech
Available to WrapPRO members
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Alphabet Profit Soars 46% in First Quarter to $34.5 Billion, Helped by AI-Assisted Search, YouTube Ads
The video platform’s ad revenue grew 10% year-over-year
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Tech
Available to WrapPRO members
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YouTube Celebrates 20 Billion Videos Uploaded for 20th Anniversary
The first-ever YouTube video — co-founder Jawed Karim’s “Me at the Zoo” — has been viewed more than 355 million times since 2005
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Pivot to Video: The Big Business Behind the Rise of Podcasts You Can Watch
Fans of video podcasts are more than twice as likely to watch a full ad than if they were listening to an audio-only episode
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WrapPRO
Available to WrapPRO members
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Mark Zuckerberg Almost Deleted Everyone’s Facebook Friends in ‘Potentially Crazy Idea’ to Boost Usage
The potential move was floated in a 2022 email that was revealed at the FTC-Meta trial
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YouTube-CAA Anti-AI Pact Expands to Creators Including MrBeast and Mark Rober
Dr. Mike, Marques Brownlee, Estude Matematica and Flow Podcast will also be included
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TikTok Users Spend Twice as Much Time on the App as Instagram Users Spend on Instagram
A new report shows the average American TikTok user spends 108 minutes per day on the app — 60 minutes more than the average Instagram user does
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How Moonbug and Netflix Teamed to Bring YouTube-Born Sensation ‘Blippi’ to a Premium Platform
As the kids TV series hits its biggest month ever with over 2 billion views, Netflix makes a move to nab a piece of YouTube’s pie
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TV
Available to WrapPRO members
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YouTube Could Be Worth $550 Billion as Analyst Crowns Platform ‘New King of All Media’
MoffettNathanson says the Alphabet owned-video platform has “substantial runway” for improving its monetization strategy
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Ted Sarandos Says Netflix Is in the ‘Spending Time Business’ vs. YouTube’s ‘Killing Time’ Business
The streamer’s co-CEO calls the Alphabet-owned video platform good to “cut your teeth on,” but argued creators make content at their own financial risk
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Top YouTube Creators Plan to Woo Madison Avenue by Showcasing the New Appointment TV
The talent behind mega-hit channels like MrBeast and Dude Perfect will use the Spotter Showcase event to reveal how audiences are engaging with them
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TV
Available to WrapPRO members
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Social Media Influencers Are More Popular Than Movie Stars Among Gen Z
Plus, Americans believe $25 is “too much” to pay for their favorite streaming service each month, a new Deloitte report finds
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YouTube Pulls Ahead of Disney With 11.6% Share of February TV Viewing
Time spent watching the Alphabet-owned video platform on TV is up 53% from the same period two years ago, according to Nielsen
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Available to WrapPRO members
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Video Game YouTuber P2istheName, Born Philip Enewally, Dies at 26
The Los Angeles-based influencer was known for his walkthroughs of titles like Fortnite and NBA 2K series
