Sean Hannity Fans Call for Boycott as 3 Sponsors Pull Ads

#BoycottKeurig trends after coffee company announces it will stop advertising on Fox News show after host’s defense of Alabama senate candidate Roy Moore

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Update: As of Nov. 13, 11 companies withdrew ads from Sean Hannity’s primetime Fox News show, including Hebrew National, Volvo, Hubble Contacts, Reddi Wip, 23andMe, Nature’s Bounty, Keurig, Realtor.com, and the plus-size fashion label Eloquii. Meanwhile, two other advertisers, HelloFresh and TripAdvisor, clarified that any ads that run during his show were done in “error.”

Fans of Sean Hannity have called for a boycott of Keurig after the coffee machine company joined at least two other companies to stop advertising on the Fox News show.

On Friday, Keurig and Realtor.com announced on Twitter that they would stop advertising on Hannity’s shows after complaints about the host’s defense of embattled Alabama Senate candidate Roy Moore.

“We worked with our media partner and Fox news to stop our ad from airing during the Sean Hannity Show,” Keurig announced on Friday, responding to a tweet from Angelo Carusone, the president of the left-leaning advocacy group Media Matters for America.

Similarly, past sponsor Realtor.com tagged Media Matters when it tweeted, “We are not currently, and will not be running TV ads on Hannity.”

And plus-size fashion label Eloquii announced, “Hannity is blocked from our advertising list.”

https://twitter.com/realtordotcom/status/929422915111661568

Media Matters has been targeting Hannity’s sponsors since the spring, but the latest efforts come after Hannity questioned the motives of the four women who accused Moore of propositioning them when they were teenagers and he was in his 30s, and urged against a rush to judgment on the Repbulican candidate.

“Every single person in this country deserves the presumption of innocence,” Hannity said on his show Thursday night. “With the allegations against Judge Moore, none of us know the truth of what happened 38 years ago. The only people that would know are the people involved in this incident.”

Many Hannity supporters are not pleased with the decision by Keurig and others to withdraw advertising.

https://twitter.com/_TheRealBecky1/status/929678369570074624

https://twitter.com/boxersforlife/status/929693476559745024

Meanwhile, others applauced Keurig’s decision and mocked the call for a boycott.

https://twitter.com/TheSebazy/status/929655757292781568

Thom Geier

Thom is an award-winning editor and writer with a keen knowledge of American pop culture and a knack for finding original approaches that inform and delight readers. He’s handled breaking news as well as long-term feature packages, mentored young writers who have become industry leaders, and developed fresh, shareable content across both print and digital…

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