The Oscars may have had by far the worst ratings in history, but a bump in audience interest has been a boon to “Nomadland” and other big winners. It’s just come from on-demand instead of theaters.
According to numbers from Vudu and FandangoNOW, “Nomadland” has seen a 129% increase in revenue from rentals and digital purchases in the 24 hours since it won Best Picture, Director, and Actress at the Academy Awards. “Nomadland” completed its destiny as the wire-to-wire frontrunner in this year’s race, making director Chloé Zhao the second woman to win Best Director and star/producer Frances McDormand a four-time Oscar winner.
‘Nomadland’ Among Oscar Winners to See Post-Awards Surge in VOD Sales
Fandango also reports on-demand surges for Anthony Hopkins’ “The Father” and Thomas Vinterberg’s “Another Round”
