NBC Wins Premiere Week by Largest Margin in Ratings History

On a percentage basis, at least — and the same can be said about its total-viewer victory

NBC 2021 premiere week ratings win
NBC/Getty/NBC

NBC didn’t just win Fall TV Premiere Week (Sept. 20-26, 2021) in ratings and in total viewers — it obliterated the competition.

With a 57% advantage in the key demo (adults 18-49) ratings over No. 2 and a 49% margin in total viewers, NBC just set a new record for the widest gaps between any first and any second place broadcast network in measurement history. (Here, 1988 is excluded due to the Winter Olympics.)

All numbers in this story come from Nielsen’s Live + Same Day numbers. See the Premiere Week 2021 primetime averages for the so-called Big 4 broadcast networks below.

Comments