Raze, the Latino-focused media company founded by “Modern Family” star Sofia Vergara and longtime entertainment execs Emiliano Calemzuk and Luis Balaguer, is going after cord-cutting millennials with the launch of its mobile-first digital portal.
The platform, also called Raze, is available at raze.tv. Raze was formed this January and has a slate of shows in development at other digital, broadcast and cable outlets, as well as for its own site. Raze’s first show, “Her Name Was Dolores – The Jenni I Knew” premiered on Univision in January and was produced in partnership with BTF and Dhana Media.
“Raze was created to address a void in programming for Latino millennials.